What is Word of Mouth Marketing?

June 24, 2016

Word of mouth marketing is a deliberate marketing effort to influence the target audience's buying decision. According to Wikipedia: Word-of-mouth marketing (WOMM, WOM marketing), also called word of mouth advertising, differs from naturally occurri
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15 Ways Marketing Automation will Grow Your Business in 2016

January 29, 2016

You can have a brilliant product and beautiful marketing materials, but if you’re not reaching customers, you won’t succeed. That’s where Marketing Automation comes in. In an increasingly competitive market, marketing automation helps to turn
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Why You Should Get Serious About Marketing Automation

January 29, 2016

If you have been hoping that marketing automation was just a passing trend that you could wait out, prepare for your hopes to be dashed.  This is no flash in the pan digital marketing tactic and, if you haven't adopted the practice yet, you may find
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10 Lead conversion strategies for small businesses

October 25, 2015

Many businesses have been spending time and effort into getting more leads but not converting the hard earned leads into customers. Sometimes, you do not need additional leads or prospects at all, instead what is needed is just better ways to conv
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