Keap vs MailChimp

MailChimp

4/5

Who is this software for?

Mailchimp is ideal for creators & small businesses with basic email marketing needs and on a tight budget.

Pros

  • Wide variety of templates

  • Ease of use

  • Affordable pricing

Cons

  • Limited customization and flexibility for advanced users

  • Limited email segmentation features

Pricing

  • For 2.5k contacts $39 / month
  • For 10k contacts $100 / month
  • For 25k contacts $260 / month
  • For 100k contacts $700 / month
  • Full feature pricing $10 / month
  • Starting price Free
  • Setup fee None
  • Starting # of users Multiple
  • Cost per extra user Yes
  • Refund policy Yes
  • Free demo

Rating

Overall rating
4/5
Ease of use
5/5
Value for money
4/5
Form templates
3/5
Customer support
4/5

Features

  • Lead scoring

  • Lead segmentation

  • Web activity tracking

  • SMS marketing

  • Personalize web content

  • Predictive analytics

  • Bi-directional CRM syncing

  • Event management

  • Create invoices

  • Create quotes

  • Split testing

  • Create membership sites

  • Bulk social media posting

  • Sales reports

  • Real-time sales alerts

  • Mobile app

  • Social CRM

Integrations

  • Outlook integration

  • Gmail integration

  • Salesforce integration

  • SAP integration

  • Oracle integration

  • Netsuite integration

  • SugarCRM integration

  • Microsoft Dynamics integration

  • Zapier integration

General Info

  • HQ Location United States
  • Founded in 2001

About MailChimp

MailChimp is a complete email marketing solution that allows users complete transparency of campaigns, email tracking, view success and click-through rates, generate custom reports, manage subscribers and un-subscribers. The MailChimp lets you create custom templates and at the same time choose from an array of premade designs and campaigns.

Keap

3.5/5

Who is this software for?

Keap (formerly Infusionsoft) is ideal for high-value lead generation businesses, such as real estate and coaching companies, looking for a marketing automation platform.

Pros

  • Powerful all in one marketing automation solution

Cons

  • No real time interface with USPS for providing accurate shipping costs to customers

  • Steep learning curve

  • Required to purchase a kickstart package starting from $1,000

Pricing

  • For 2.5k contacts $153 / month
  • For 10k contacts $289 / month
  • For 25k contacts $409 / month
  • For 100k contacts Contact sales
  • Full feature pricing $379 / month
  • Starting price $199 / month
  • Setup fee None
  • Starting # of users 3 Users
  • Cost per extra user Yes
  • Refund policy No refunds
  • Free demo

Rating

Overall rating
3.5/5
Ease of use
3/5
Value for money
4/5
Form templates
3/5
Customer support
4/5

Features

  • Lead scoring

  • Lead segmentation

  • Web activity tracking

  • SMS marketing

  • Personalize web content

  • Predictive analytics

  • Bi-directional CRM syncing

  • Event management

  • Create invoices

  • Create quotes

  • Split testing

  • Create membership sites

  • Bulk social media posting

  • Sales reports

  • Real-time sales alerts

  • Mobile app

  • Social CRM

Integrations

  • Outlook integration

  • Gmail integration

  • Salesforce integration

  • SAP integration

  • Oracle integration

  • Netsuite integration

  • SugarCRM integration

  • Microsoft Dynamics integration

  • Zapier integration

General Info

  • HQ Location United States
  • Founded in 2001

About Keap

If you wish to know what does Keap (formerly Infusionsoft) do, here are the details: Keap (formerly Infusionsoft) is an all-in-one sales and marketing automation software for small businesses that combines CRM, email marketing and e-commerce. Over 23,000 small business owners use Keap (formerly Infusionsoft) to get organized, save time and grow sales. Keap (formerly Infusionsoft) is built exclusively for small business. Whether your storefront is based online, on a physical street, or a service that's on the go, Keap (formerly Infusionsoft) can help. Use the tool to map out each step of your sales and marketing strategy as well as automate repetitive tasks such as follow-up. With Keap (formerly Infusionsoft), you can enrich leads, scale personal relationships with customers, and so much more. Keap (formerly Infusionsoft) allows you to centralize all customer interactions and daily activities in one place, get new leads turn them into customers, sell more online and collect payment using one centralized system, and improve your productivity.